26年CH商务英语 关键词：目的论；汉译方法；新能源汽车广告；文化和语言差异-终稿全(7479字).docx

毕业论文（设计）A Study of E-C Translation of Advertisements for New Energy Vehicles from the Perspective of Skopos Theory目的论视角下的新能源汽车广告汉译学 院外国语学院专 业商务英语学生姓名黄乐璇学 号220204004指导教师林雱2026 年 6 月Abstract: With the rapid development of the global new energy vehicle industry, the translation quality of advertising, as an important medium for brand communication and market promotion, directly affects the international acceptance of pro...