26年CH商务英语 从目的论视角探讨苹果公司广告英汉翻译策略-终稿全-约42529字符.pdf

i毕业论文A Study on the E-C Translation Strategies of Apple'sAdvertisement from the Perspective of Skopos Theory从目的论视角探讨苹果公司广告英汉翻译策略学院外国语学院专业商务英语学生姓名魏子聪学号220204016指导教师林雱2026 年 4 月iiAbstract：In today's globalized market, Apple Inc. has emerged as a leading technology giant,with advertising playing a pivotal role in its worldwide success.As China has become one ofApple's key markets, the Chinese translation of its English adv...