保山学院本科毕业论文（设计）ABSTRACTThis study takes the "Longling·Longjiang Rice Flower Fish Festival" in Longling County, Baoshan City, Yunnan Province as a case study to explore the promotion strategies of local cultural and tourism activities. Against the backdrop of globalization and informatization, local cultural and tourism activities play a significant role in promoting local economic development and cultural heritage. The research found that Longling Medi...
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