22年WP终稿 _An Analysis of Translation Strategies in Business Advertisement-约27888字符.docxVIP免费

IntroductionThe most important goal of advertising is to arouse consumers’ desire to buy. Therefore, its economic value must be put in the first place in the translation so as to make the translation functionally equivalent. In order to achieve this effect, translation must be combined with context. Many well-received business English advertisements often fail to achieve the desired results when they are put into the Chinese market, and the fundamental re...