25年WP汽车服务工程-小鹏汽车哈尔滨西城红场卫星店营销策略研究-11.240-21904.docx

IIAbstractAs the global energy shortage intensifies and public environmental awareness grows, a low-carbon economy has become a crucial topic in global economic development. Under the significant theme of carbon neutrality, new energy vehicles have emerged as a new driving force in the automotive industry, achieving rapid growth. Xiaopeng Motors is a newcomer in China's new energy vehicle market. In the fierce competition, formulating an appropriate marketing ...