25年WP数字媒体艺术-灵愈互动广告页面设计-3.490-8092.docx

IIAbstractIn the context of the transformation of traditional cultural communication and the innovation of public welfare concepts, the concept of art healing faces the barrier of reaching young people. Public service advertisements are non-profit-oriented advertisements that use artistic expression to disseminate beneficial social concepts to the public. This study uses H5 interactive ads as a medium to explore the integration path of art healing and public w...